Building a successful data structure begins with capture, organization, integration and analysis. Once in place, it can solve business problems, react to situations, analyze patterns and enhance the quality of the products and services provided.
Forr's can Assist your Organization in Defining Structured Data
​
Structured data refers to data that has a defined length and a defined format. Examples include dates, numbers, groups of text and groups of numbers called strings. An example of strings would include a contact record of a customer name, address, phone number and email. It is typically stored in a database. You can run queries against structured data. Your company may already have a structured database integrated such as a customer relationship management (CRM) system, an enterprise resource planning (ERP) system or a financial database system. Forr's can assist your organization in setting up these structured databases or assist in data capturing more information to collect and import into your current infrastructure.Â
​
​
Forr's can Assist your Organization in Defining Unstructured Data
​​
Unstructured data does not follow any specific format and accounts for 80% of all data. Unstructured data can include photographs and videos, text on your computer that is contained within word processing documents, survey results, emails. Data that is generated via social media such as Facebook and Twitter (X), LinkedIn and YouTube are classified as unstructured data. Website content and text messages and location information on a mobile device are also unstructured data.
​
Returning high volume at high velocity with high veracity are essential to providing big data. It is critical to your organization to ensure the validity of your data. The data must be correct and accurate for its intended use. The veracity of the final product is essential in that the results are meaningful for the problem.  The validity of the data is critical for subsequent analysis results. If your organization is going to use the results for decision making or any other purpose, you want the best captured data. Forr's Services provides the best data capture and data processing to yield accurate results in your data analysis. Data can make the difference for many individuals and organizations and can open the door of opportunity to improve our day-to-day living. As a consumer, data will create a customer profile for how and when you purchase goods and services and improve your overall customer experience. As a patient, data can define a customized treatment plan and manage your health. As a clinician, you can define treatments for a patient's symptoms. As a professional, data can help you provide better customer service, define your products and services and improve your relationships with your clients.Â
​
Finding the Data Talent in Forr's Data Services
​
Finding the right data provider is as important as the data processed. Your organization's goal is to find a provider that can provide the optimal results for your data, provide it in the correct format, provide high quality data and provide your organization with the highest level of trustworthiness.